Privacy Policy

Last Updated: 03/04/2025

1. Introduction

Welcome to ZEOG1’s Privacy Policy for the Joocie digital greeting card experience.

At ZEOG1, we are committed to protecting your privacy and ensuring the confidentiality of your personal information. This Privacy Policy outlines how we collect, use, and safeguard your data when you use our services.

Joocie allows users to create and send immersive, personalised digital greeting cards. When purchasing a card, the buyer can upload a personal message, image, or other content, which is securely stored and embedded into a unique link (deeplink). This deeplink can then be shared with the recipient through any messaging platform or method of the sender's choice.

Recipients use the Joocie app to open the link and view the personalised experience. There is no physical product involved — the entire journey is digital, simple, and designed to feel magical for both sender and receiver.

By using our platform to buy or receive a digital greeting card, you agree to the terms set out in this Privacy Policy. We encourage you to read this policy carefully to understand how your information is handled and to be aware of your rights under data protection laws such as the General Data Protection Regulation (GDPR).

2. Information We Collect

2.1 Personal Information

We collect and process the following personal data during the purchase process:

Buyer Information: Name and email address (optional), used for order communication and sending the card.
Content Data: Photos and personal messages uploaded by the buyer to personalise the experience.

Recipient Information: We do not directly collect personal information about the recipient at the time of purchase. The recipient accesses the personalised content through a secure deeplink, which does not require them to provide any personal data unless they choose to do so within the app.

2.2 Non-Personal Information

We may collect limited non-personal information to improve our service performance and user experience, including:

Device Information: Device type, operating system, and frame rate used to optimise playback and compatibility.

3. Data Handling

3.1 During Purchase

Buyer Data: Securely processed and stored to personalise the order. Photos and messages are encrypted and stored indefinitely.
Recipient Access: The recipient accesses content via a unique link shared by the buyer.

3.2 Transfer of Data Ownership

Ownership: Once the gift is sent, ownership of the personalised content transfers to the recipient.
Buyer Consent: By completing the purchase, the buyer agrees to transfer ownership to the recipient.

3.3 Storage Duration

Photos and messages are stored indefinitely unless deleted by the recipient.
Buyers cannot delete or modify content after the recipient has accessed it.

3.4 Data Security

All data is encrypted during transmission and at rest.
Data cannot be accessed by unauthorised personnel, including ZEOG1 employees.

3.5 Rights Under UK GDPR

Buyer’s Rights:

Access: Request access to personal data stored during the purchase process.
Rectification: Correct errors in data before the card is sent.
Deletion: Request deletion of personal data (excluding content already transferred to the recipient).

Recipient’s Rights:

Ownership: Full ownership of personalised content upon redemption.
Access and Control: Ability to view, manage, and delete the content.

Data Minimisation: We collect only the data necessary to fulfil the service. No recipient data is collected unless voluntarily provided in the app.

4. Security Measures

We implement strict security protocols aligned with industry standards to protect your data from unauthorised access, disclosure, alteration, or destruction.

Encryption: Secure data transmission and storage.
Access Control: Restricted access to authorised personnel only.
Data Minimisation: We only collect necessary data for our services.
Regular Audits: Conducted to identify and resolve potential vulnerabilities.
Data Retention: Photos and messages stored indefinitely; buyer data retained only as long as necessary for legal or operational purposes.

5. Your Choices

Buyers: Can access, correct, or request deletion of their personal data (excluding content already transferred).
Recipients: Own and control their personalised content.
Marketing Communications: You can opt out of marketing messages at any time.

To exercise your rights or make a request, contact us at hello@zeog1.com.

6. Children’s Privacy

We do not knowingly collect personal information from individuals under the age of 13. If you believe your child has provided personal information, please contact us immediately. We will promptly investigate and remove any such data if found.

7. Compliance & Changes to this Privacy Policy

ZEOG1 reserves the right to update this Privacy Policy as needed to comply with laws, improve user experience, or follow best practices.

Changes will take effect upon being posted on our website or within the Joocie app. We may notify users of significant updates via email or in-app messages. Continued use of our services after changes indicates your acceptance of the updated policy.